Conversion Exporter / WooCommerce Feeds / Setting up WooCommerce Feeds

Setting up WooCommerce Feeds

Last updated: January 7, 2026

Automating WooCommerce Attribution

Conversion Exporter links your WooCommerce orders directly to Google Ads clicks using server-side data. This ensures that even if a user has ad-blockers or clears their cookies, the conversion can still be attributed.

Configuration Steps

  • Navigate to Conversion Tasks > Add New Conversion Task.
  • Set the Source to WooCommerce.
  • Select the Order Statuses that represent a successful sale (e.g., Completed).
  • Enable Include Converted Lead Data to use Enhanced Conversions (SHA256 hashed Email and Phone).

The plugin also supports Adjustment Feeds. Use the ‘Adjustments using Order ID’ template to notify Google of refunds or price changes using RETRACT or RESTATE commands.

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